The future of Pakistan
Prof Nadeem Iqbal
Pakistan, with its youthful workforce and strategic location, is poised to excel globally. Digitalization and e-commerce are shaping its future by driving economic growth, creating jobs, and connecting to global markets. Technologies like artificial intelligence and blockchain are transforming business practices, positioning Pakistan to capitalize on the digital revolution.
Pakistan’s economy relies on agriculture, industry, and services, but faces challenges like unemployment and energy shortages. Remittances are a cornerstone, bolstering foreign exchange reserves. In 2024, remittances reached nearly $30 billion, supporting economic stability. Internal resources, including minerals and tourism, contribute significantly, but their potential hinges on a skilled workforce and robust digital infrastructure.
Online businesses are revolutionizing Pakistan’s economy. E-commerce platforms like Daraz and HBX enable small businesses to reach global consumers, boosting revenues and offering convenience. These platforms create jobs, particularly for youth and women, who gain financial independence through home-based work, fueling economic progress.
Online businesses and services are key to earning dollars. Freelancing platforms like Upwork and Fiverr allow Pakistani professionals to offer web development, digital marketing, and graphic design services. In 2024, IT exports and freelancing earnings exceeded $3.5 billion, reflecting global demand for Pakistani talent. These earnings strengthen foreign exchange reserves and enhance livelihoods.
Digital infrastructure is vital for e-commerce growth. High-speed internet, mobile banking, and digital payment systems like Easypaisa and JazzCash have spurred online businesses. Government initiatives, such as the Digital Pakistan Vision and expanded fiber optic networks, have improved digital access in rural areas, connecting small businesses and freelancers to global markets and fostering economic diversity.
Digital skills training is creating job opportunities for Pakistani youth. Online courses teach programming, digital marketing, and data analytics, essential for freelancing and e-commerce success. These skills enable youth to earn dollars from home, reducing unemployment and integrating Pakistan into the global digital economy.
The BS Fintech and E-Commerce program at the National Skills University (NSU) Islamabad blends business and technology, making it an ideal choice. This four-year program equips students with skills in online banking, blockchain, and digital marketing. Practical training and internships prepare students for the job market. NSU’s industry partners, like Habib Microfinance Bank, provide hands-on experience in digital finance, ensuring graduates are job-ready.
NSU’s program aligns with global digital trends, teaching skills in cloud computing, machine learning, and e-commerce platforms. Graduates can secure roles in startups, banks, and tech firms, strengthening Pakistan’s digital economy. The program promotes earning while learning, as students can start freelancing or e-commerce projects during their studies, achieving financial independence and contributing to economic growth.
Well, Pakistan’s future is intertwined with digitalization and e-commerce. Online businesses, freelancing, and digital services are making Pakistan globally competitive. NSU’s BS Fintech and E-Commerce program empowers youth to seize these opportunities, combining learning with earning to drive economic progress and national prosperity.
The writer is the Chairperson, Department of Management Sciences, National Skills University, Islamabad. He can be reached at: nadeem.iqbal@nsu.edu.pk.
Related Posts
Comments